Sumon's Aroma & Sister Brands · Verified Deployment
Facebook & Instagram Ads - Sumon's Aroma & Sister Brands
Several campaigns landed below $0.10 per messaging conversation. Across 36 campaigns, $756.71 generated 1.6 million impressions and reached over a million unique people, with blended CPM under $0.50.
36 campaigns
Campaigns
$756.71
Spend
1.6 million
Impressions
over a million unique people
Reach
Production Environment Case Architecture
01
The Commercial & Technical Challenge
The brands sold primarily through Facebook Messenger rather than a checkout page and needed a steady flow of affordable conversations.
02
The Engineered Solution
The account used dozens of small, fast-moving tests to create broad creative diversity across Sumon's Aroma, RB, Saha, Bokul Tula Dhaka, and BoomBaazz. Frequent, low-cost creative refreshes across many small partner brands - the exact volume-over-polish pattern the retrieval engine now favors.
Project Specifications
- Client Partner
- Sumon's Aroma & Sister Brands
- Execution Timeline
- Lifetime account totals as of late June 2026
- Technologies & Stacks
- Meta Ads ManagerCreative TestingMessengerAdvantage+
Visual Proof
Project Evidence & Artifacts
Proof #1
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